Keeping the important stuff in mind: a tip for annual reports

It’s time to start piece of writing no one wants to hear about: annual reports. Generally, their mention makes people sob and horses bolt. True enough, the worst sort of annual report is stupefyingly dull. But these reports are required by statute, and can be invaluable for outsiders who want to look at the entrails of an Read more about Keeping the important stuff in mind: a tip for annual reports[…]

Structure—A crucial ingredient of successful writing

By Robert Garran I’ve started reading an insightful book by Gideon Rachman of the Financial Times—called Easternisation: War and Peace in the Asian Century—that provides a great example of the importance of structure in driving compelling writing. The book starts with a blurb summing up the argument in two sentences: ‘The West’s domination of world Read more about Structure—A crucial ingredient of successful writing[…]

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