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3 March, 2019

Even Homer sometimes nods

Amid some conjecture and debate, Homer is the ancient Greek author credited with writing the epic poems The Odyssey and The Iliad. These two poems, aside from being great literature, have had a defining impact on the development of Western culture. Homer’s works […]
31 March, 2017

Structure—A crucial ingredient of successful writing

By Robert Garran I’ve started reading an insightful book by Gideon Rachman of the Financial Times—called Easternisation: War and Peace in the Asian Century—that provides a great example of the importance of structure in driving compelling writing. The book starts […]
22 March, 2017

Creating and nurturing a clear writing culture

These days everyone works as a writer. No matter their background or whether they work as a tinker, a tailor, a soldier or spy. Everyone writes as part of their job—be it emails, reports, business cases, decision briefs or proposals […]
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