Clear and compelling documents convey complex ideas in a way that is accessible and influential. For professionals to produce clear documents, a particular set of skills is needed—skills that can be learned and perfected.
Our Compelling briefs and correspondence workshop provides participants with practical skills and techniques to present information clearly and in a way that is accessible to the intended audience. The workshop provides models and tools to shape and structure text so it influences identified audiences for all the right reasons, and communicates policies, services and programs more effectively.
Workshop summary
Objectives
After attending Compelling briefs and correspondence, participants will be better able to:
- produce clearer, more precise and more effective briefs and correspondence<
- produce briefs and correspondence with fewer errors
- produce documents that positively influence diverse audiences
- construct arguments that are clear and compelling
- identify what makes for effective style and structure within documents.
Target
- Staff who want to improve the style of text, structure of text and quality of argument in documents
Delivery
- Face-to-face, one-day workshop
Pre-workshop preparation
- All participants locate and read their organisation’s style guide
Post-workshop resources and support
- All participants receive a set of customised workshops materials—workbook and resources.
- All participants complete a post-workshop action plan that will assist them to put learned techniques into practice.